I’m alex,
a marketing pro who rebuilt my life and career from the ground up
I know what it feels like to start over
My journey, marked by a profound personal and professional reinvention, began in the wake of an unexpected divorce. From the depths of this life-altering experience, I transitioned from a stay-at-home mom and style influencer to a respected leader in brand marketing. Along the way, I faced the daunting task of redefining my identity, navigating the complexities of single parenting, and leveraging my knowledge and skills to build a new career path that would support my family, all while sharing my observations with my online community. This path has taught me invaluable lessons about resilience, adaptability, and the power of not only embracing change but welcoming it. Now, as the Senior Vice President of Brand Marketing and a seasoned marketing professional, I am committed to sharing my insights and supporting others through their own journey of strategic reinvention.
Get to know Alex
NO. 1
She’s a single mom of two compassionate, creative, and thriving kiddos who have had to navigate their own reinvention in the face of massive change.
NO. 2
With over one million followers, Alex helped pioneer the influencer marketing space and was deemed Business Insider and InStyle Magazine’s Top Pinner– working with top-tier brands such as Target, Home Depot, Revlon, and Coca-Cola.
NO. 3
Creative Director for a Fortune 500 Company and Senior Vice President of Brand Marketing for a CPG company with an omnichannel presence in Walmart, Amazon, and Target.com.
Ways to connect
with Alex
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01. PODCAST
Alex’s forthcoming podcast, The Diary of an Olive Branch, explores stories of transition and reinvention from Alex and her inspiring guests. Podcast launching Spring 2024.
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02. SPEAKING
Alex is a seasoned speaker in the areas of career transition, navigating change, and brand marketing. She’s celebrated as offering expert level guidance while also being approachable.
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03. MENTORSHIP
Navigating a big transition is hard, but you don’t have to do it alone. Alex is here to walk you through this phase with the compassionate mix of an empathetic mentor and a good friend.
THE CREATIVE LIVE CLASS
Deemed Business Insider and InStyle Magazine’s Top Pinner, I’ve helped countless brands such as Target, Home Depot, and Anthropologie create digital content that keeps consumers wanting more and making products fly off the shelves.
Leverage the power of Pinterest for yourself through my Pinterest marketing curriculum on Creative Live!